South Korean tech giant is taking over the world slowly with their smartphones in 2021. A report recently released mentioning the rapid growth of Samsung and overtaking Apple in Q1 of 2021
Compared with 2020, Samsung surprisingly sold more than 77 million units in the first quarter of 2021. In 2020 Samsung performed well with their sales. There was moderate growth which they experience now and then. But Oh boy, 2021 is their year. Let’s see some numbers to make things more discrete and to the point –
This is the Global Smartphones shipment data (Unit is in Millions)
The Company Q1 2020 Q2 2021
Samsung 58 77
Apple 39 57
Xiaomi 28 49
Oppo 23 38
Vivo 20 37
Why Samsung is so popular in 2021?
To be honest, when you do something great, people will appreciate you. Samsung Galaxy S21 series is a very nice device. Samsung Galaxy Note lineup has a separate fan base which never gets satisfaction with other gadgets. Then there are Mid-range Samsung devices. Samsung thinks for all. You can find any kind of Samsung device which made them unique in the smartphone market. In the Q1 of 2021, the Samsung S21 lineup and Samsung Note 20 series were a great hit. Samsung even declared some discounts on some of the devices which grabbed more customer attention. Good marketing plan with some of the best devices, Samsung is rolling ahead of everyone.
Can Apple overtake Samsung?
According to Strategy Analytics, Samsung holds 23% of the mobile market of the world where Apple captures nearly 18%. Samsung pretty much has a phone for everyone. Apple focuses mostly on premium devices. Like, can you remember about any budget iPhone? If you are thinking about iPhone SE, iPhone SE 2020 was not cheap.
However, yes, the iPhone stands a chance here. Apple iPad Pro 2021 is an appreciable piece of technology. Apple’s Spring Event has brought some nice products which seem affordable to some extent. Moreover, Apple is more into gaining users than selling premium products with high price tags. If Apple has a plan to launch mid-range iPhones then there might be a change in the situation.
Samsung grew quite potentially. People find good matches with Samsung when they want to get a new smartphone. 2021 might be the year for Samsung. Beside Q1 of 2021, Samsung Unpacked event coming on April 28. As a result some new Samsung gadgets will join the Samsung club. It seems Samsung’s party is going to last quite a long.
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